Spring is usually the season when we tidy our homes, clean out our wardrobes, give away the kid’s toys & books, that’s why we say “Spring Clean” or “Spring Cleaning”. I don’t recall anybody say they are doing a “Summer Clean” or “Autumn Clean”.
When we are discussing ideas for styling and marketing themes for our business, we decided to go with some friendly and encouraging: “Start as you mean to go on…” I think when it comes to our wardrobes, many of us are reluctant to “let go” of pieces that have been in there for so long, because we feel:
1. Guilt - the item was expensive? It was a gift?
2. Fear - what if after I gave it away, I find myself needing it for a special occasion?
3. False hope - when I lose/gain 2kg, I’ll be able to fit into them again!
When we repeatedly tell ourselves, these stories, our wardrobes never get thoroughly cleansed as we’ve left behind lots of “exceptions” that will continue to be space fillers. Yet there may be lots of “gaps” left to be filled where our style in concerned, even though our wardrobes are packed to the max!
It was Albert Einstein that said: “Its Insanity to do the same thing over and over again and expect a different result”. Hence for this Spring, we’ve intentionally based our collection on timeless classics and effortlessly chic pieces that you can work into your existing wardrobe with ease to support and update the pieces you already have!
We’ve deliberately stayed away from show-stopper pieces, drama-mama fanfare since we know you already have those ones hanging in your closet. What most of us need are dependable pieces that we can rely on to update our style and make us feel fabulous everyday – when we go to work, when we fetch our kids, when we do errands about town or when we meet our girlfriends for coffee, you know - when we do LIFE!
That’s why this blog is slightly delayed as we had to get our Spring Collection into our shops before we can show you our curated collections. Anyways, we’re back and here is a sneak preview of our favourite Spring 2017 pieces from Butterflies & Marigolds. Enjoy!!
Have a great week ahead and remember to shine!
PS: If you’re struggling with cleaning out your wardrobe and would like to learn more, how you can edit a wardrobe that works for you, I’ve created a fabulous A-Z Wardrobe online course that will certainly help you clear the clutter and get your happy back when you get dress everyday. CLICK HERE to check up the details and sign up, because every women deserves to shine with grace, gladness & style!